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25TH ANNIVERSARY SALE

Celebrating Our Anniversary

Up to 70% off selected styles

A HEARTFELT THANK YOU

Celebrating Our Anniversary

Thank you to every customer who has supported us over the years. Your orders and kind words mean everything to us.

To celebrate, we're offering special anniversary savings on customer favourites for a limited time.

Buy 2 Extra 10% off
Buy 3 Extra 15% off
Buy 4 Extra 20% off
Buy 5+ Extra 25% off

Discounts are automatically applied at checkout. Stock is limited — once a style sells out, it may not return.

Summer Maxi Dresses

Save 50%Maya – Floral Print Bell Sleeve Boho Maxi DressMaya – Floral Print Bell Sleeve Boho Maxi Dress
Maya – Floral Print Bell Sleeve Boho Wedding Guest Maxi Dress Sale price$49.95 Regular price$99.90
Save 50%Hope – Keyhole Neck Puff Sleeve Flowy Maxi DressHope – Keyhole Neck Puff Sleeve Flowy Maxi Dress
Hope – Keyhole Neck Puff Sleeve Flowy Wedding Guest Maxi Dress Sale price$64.95 Regular price$129.90
Save 50%Paisley – Striped Long Sleeve Maxi Shirt DressPaisley – Striped Long Sleeve Maxi Shirt Dress
Paisley – Striped Long Sleeve Maxi Shirt Dress Sale price$49.95 Regular price$99.90
Save 50%Quinn – Geometric Print Halter Wedding Guest Maxi DressQuinn – Geometric Print Halter Wedding Guest Maxi Dress
Quinn – Geometric Print Halter Wedding Guest Maxi Dress Sale price$49.95 Regular price$99.90
Save 50%Penelope – Strapless Asymmetric Wedding Guest Maxi DressPenelope – Strapless Asymmetric Wedding Guest Maxi Dress
Penelope – Strapless Asymmetric Wedding Guest Maxi Dress Sale price$49.95 Regular price$99.90
Save 50%Lainey – Satin Halter Neck Wrap Wedding Guest Maxi DressLainey – Satin Halter Neck Wrap Wedding Guest Maxi Dress
Lainey – Satin Halter Neck Wrap Wedding Guest Maxi Dress Sale price$49.95 Regular price$99.90
Save 50%Charlie – Floral Maxi Dress and Duster Cardigan Set
Charlie – Floral Wedding Guest Maxi Dress and Duster Cardigan Set Sale price$54.95 Regular price$109.90
Save 50%Elise – V Neck Maxi Dress and Short Sleeve Top SetElise – V Neck Maxi Dress and Short Sleeve Top Set
Elise – V Neck Wedding Guest Maxi Dress and Short Sleeve Top Set Sale price$34.95 Regular price$69.90
Save 50%Florence – Floral Maxi Dress And Longline Cardigan SetFlorence – Floral Maxi Dress And Longline Cardigan Set
Florence – Floral Wedding Guest Maxi Dress And Longline Cardigan Set Sale price$54.95 Regular price$109.90
Save 50%Sophia – V Neck Ruffle Sleeve Beach Maxi DressSophia – V Neck Ruffle Sleeve Beach Maxi Dress
Sophia – V Neck Ruffle Sleeve Beach Evening Maxi Dress Sale price$49.95 Regular price$99.90
Save 50%Esther – V Neck Side Slit Vacation Maxi DressEsther – V Neck Side Slit Vacation Maxi Dress
Esther – V Neck Side Slit Vacation Evening Maxi Dress Sale price$39.95 Regular price$79.90
Save 50%Journee – Floral Print Wrap V Neck Maxi DressJournee – Floral Print Wrap V Neck Maxi Dress
Journee – Floral Print Wrap V Neck Wedding Guest Maxi Dress Sale price$39.95 Regular price$79.90
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Ellen Newyork warm weather edit

WARM-WEATHER EDIT

Mini Dresses Heels

Sandals

Save 50%Emma – Orthopedic Thong Flip FlopsEmma – Orthopedic Thong Flip Flops
Emma – Orthopedic Thong Flip Flops Sale price$24.95 Regular price$49.90
Save 50%Valerie – Arch Support Thong Flip FlopsValerie – Arch Support Thong Flip Flops
Valerie – Orthopedic Arch Support Thong Flip Flops Sale price$34.95 Regular price$69.90
Save 50%Isabella – T-Strap Cutout Flat SandalsIsabella – T-Strap Cutout Flat Sandals
Isabella – Orthopedic T-Strap Cutout Flat Sandals Sale price$34.95 Regular price$69.90
Save 50%Phoebe – Cross Strap Slingback Wedge SandalsPhoebe – Cross Strap Slingback Wedge Sandals
Phoebe – Orthopedic Cross Strap Slingback Wedge Sandals Sale price$34.95 Regular price$69.90
Save 50%Cara – Laser Cut Toe Loop Wedge SandalsCara – Laser Cut Toe Loop Wedge Sandals
Cara – Orthopedic Laser Cut Toe Loop Wedge Sandals Sale price$34.95 Regular price$69.90
Save 50%Elliana – Toe Loop Ankle Strap Flat SandalsElliana – Toe Loop Ankle Strap Flat Sandals
Elliana – Toe Loop Ankle Strap Flat Sandals Sale price$34.95 Regular price$69.90
Save 50%Abigail – Platform Thong Flip FlopsAbigail – Platform Thong Flip Flops
Abigail – Orthopedic Platform Thong Flip Flops Sale price$34.95 Regular price$69.90
Save 50%Journee – Bow Cork Wedge Flip FlopsJournee – Bow Cork Wedge Flip Flops
Journee – Bow Cork Wedge Flip Flops Sale price$49.95 Regular price$99.90
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Ellen Newyork about
New York City West Village

About

SIMPLE CLOTHES YOU'LL ACTUALLY WEAR

Clean designs, good fit, and made for everyday use.

OUR STORY

Stitched From Memory,
Made With Love

Welcome to our store

This is where our story begins. Share how the brand started, what you care about, and why customers keep coming back.

For years, we've focused on timeless styles, honest service, and pieces people feel confident wearing every day.

To celebrate, we're offering special savings on customer favourites for a limited time.

Enjoy special savings on selected styles before they're gone.

With love ♥

— The Founder

Discover Our Favorites

LIMITED-TIME SALE

A Heartfelt Thank You

When we started, we set out to make pieces you would be proud to wear for years.

Every customer, every order, and every kind message has helped this shop grow.

To celebrate, we are opening our biggest sale yet.

Enjoy up to 70% off selected styles before they are gone.

With love, the team

Limited pieces available. Sale ends soon.

FREE TRACKED SHIPPING

Shipped via USPS, UPS or DHL with tracking in 24–48 hours.

30-DAY RETURNS

Not satisfied? Return or exchange your order within 30 days.

CUSTOMER SUPPORT

Our team is here to help whenever you need assistance.